Nature Valley: Which Camp Are You In?
Nature Valley’s crunchy bars used to fall into one camp: Sweet. But now that they’re introducing shocking new flavors like Everything Bagel, they’ve got something for everyone. To launch their Savory Nut Crunch bars, we posed a simple question: Which camp are you in?
“Big News At Camp” :30 TV
“Oats ‘N Honey” :15 TV
“White Cheddar” :15 TV
Print Ad & IG Story Poll
My Role: CD/Copywriter
CD/Art Director: Mikael Kriisa
CCO: John Cornette